Starlett Massey | Building a Community-Oriented and Value-Integrated Law Firm Business

Episode #90

On this week’s episode of the Wealthy Woman Lawyer® Podcast, we’re joined by Starlett Massey, the Founder of Massey Law Group in St. Petersburg, Florida. Her firm offers commercial litigation and corporate transaction, real estate, and construction law services. 


We enjoyed speaking with Starlett about her firm’s unique business model— one that incentivizes attorneys not with billable hours, but for creative solutions and rapid resolution of client disputes. We also discussed:

  • Her journey from non-equity partner in a big law firm to opening her own firm with employees and a full client roster from day one
  • The best way to plan for, and accurately predict growth
  • How she found her secret success weapon—her law firm administrator
  • How a mix of contract and full-time employees helps her scale her business up or down quickly as needed
  • The importance of building trusting relationships within the small business and nonprofit communities in her hometown
  • And much more.